B—Line is a company specialised in designer furnishings which, ever since its beginnings, has manufactured contemporary products along with evergreen icons from the past, such as Joe Colombo’s famous Boby storage trolley. Solid, transversal and flexible designs, the result of collaborations with international designers and of an exclusively Italian production.
B—Line is a company, brainchild of its founder, Giorgio Bordin, that restores life to several historical icons of design on the Italian scenario. These are works that have disappeared over the years, made obsolete by the unrelenting ferment of a market that is brimming with innovation. Of the products re-edited, some have made history “contaminating” many facets of art and design, such as Joe Colombo’s famous Boby.
From the very beginning, side by side with its re-editions, B—Line places contemporary furnishing accessories, resulting from collaborations with international designers. Tangible, factual and transversal projects that have the responsibility and honour to co-exist with the great cornerstones of design and to encourage, in terms of style and character, a smooth switch from home environments to working spaces and from outdoors to indoors, areas that are increasingly hybrid and mercurial, as demanded by contemporary lifestyles.
Iconic objects for the festive season
28 October 2025

Multifunctional furnishing accessories that combine aesthetics, practicality and “Made in Italy” quality for those seeking a versatile, original and long-lasting design gift.

BOBY, designed by Joe Colombo in 1970, is a storage trolley that has become a veritable icon of Italian design. It consists of modules with drawers and shelves that allow customisable vertical configurations. Available in various heights, from 31.5 cm to 94.5 cm, and in seven different colours, Boby is part of the permanent collection of both the New York “MoMA” and  Milan’s “Triennale”. A timeless classic, perfect as a gift for those looking for functionality and style in a unique product.

PING PONG, designed by Vico Magistretti in 1986, is a tray/valet tray that reinterprets the shape of a table tennis bat. Made in cast aluminium, Ping Pong features three compartments of different shapes and sizes and is equipped with a practical central hole for easy grip and shifting. Available in two sizes and three colour variants.

BOB, an object holder in polyurethane gel, available in five colours, featuring compartments of various sizes for storing everyday items and small accessories in an organised manner. Created by B—Line from an original design by Joe Colombo, Bob reincarnates the pop-art flavour of the vibrant Sixties with its bold and textured style.

AKI JR, a compact and functional pen or object holder made of concrete and available in four colours or in two solid wood finishes. A mini-version of the Aki umbrella stand, it replicates Rodolfo Bonetto‘s original design on a smaller scale, making it perfect for tabletop use.